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What are the Different Types of Facebook ads for your Ecommerce site:

  • Domain Ads
  • Dynamic Ads
  • Multi-Product Ads
  • Offer Ads
  • Video Ads
  • Lead Ads
  • Canvas
  • Sponsored Mentions

1.Domain Ads:

These are also known as “Domain Ads” or “Page Post Link Ads,”  which gives the link to your website but all you need to know is that it’s a single image ad, with an optional text description above, and a link description below that links to your website.This will be a Desktop or Right-Column ad.

2.Dynamic Ads:

Facebook’s Dynamic Ads provide a way to show single or multi-product ads to people who have visited your website Previously. Based on the visitor’s behavior, you can serve various ads to different groups of people based on what they are interested in.

3.Multi-Product Ads:

Multi-Product Ads were run out in 2015, and there’s one thing that’s clear with multi-product ads it’s great to see which product your proposed buyers are most interested in.

4.Offer Ads:

This Offer is supported in the placements like Right Column, Desktop Newsfeed, Mobile Newsfeed.

This Type of ad is used to attract the number of customers to your store or shop.

if you want to create offer ads your Facebook page should have 50 likes.

specifications to create the Facebook offer ads:

  • image size: 1,200 x 628 pixels
  • Image ratio: 1.9:1
  • title: Up to 25 characters
  • Ad copy text: Up to 90 characters

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5.Video Ads:

Video ads are supported in the placements like Right Column, Desktop Newsfeed, Mobile Newsfeed.

video ads are used to increase the brand awareness among the people.it brings a strong connection to your product.

specifications to create the Facebook offer ads:

  • Ad copy text: 90 characters
  • Aspect Ratios Supported: 16:9 (full landscape) to 9:16 (full portrait)
  • File size: up to 4 GB maximum
  • Video can be as long as 120 minutes, but most top-performing videos are 15-30 sec.
  • Audio requirements: Stereo AAC audio compression, 128kbps + preferred.

6.Lead Ads:

Lead ads are supported in the placements like Right Column, Desktop Newsfeed, Mobile Newsfeed.

Lead ads are the perfect way to know getting leads to your page. This Facebook Lead ad type allows people to sign up for your offer or download your content without leaving the Facebook platform.

7.Canvas ads:

canvas ads are supported in the placements like the mobile newsfeed.

Canvas is an interactive ad. If you’ve been playing around with Facebook’s “3D Images,” you’ll be touching on the arena that Facebook is pursuing here.

8.Sponsored:

If you’ve ever seen a company apply a “with” tag, then you’ve Sponsored Mentions or Branded Content in performance. Basically, this is teaming up with another e-commerce brand.